You 2.0 Bumper Video

Video bumper and identity for a church ministry series

You 2.0 Bumper Video

The Orchard Community

You 2.0 was a ministry series for The Orchard Community about redefining success and resurrecting dreams. It focused on choosing significance over safety, contribution over comfort, and embracing the path of uncertainty, mystery and risk. I created the bumper video as a transition during the service so band equipment could be removed from the stage and the paster could set up for his message.

The main idea for the video was to build text sequences from the ministry series that start as generic, repetitive black and white imagery, emphasizing a predictable, boring, safe life. The music transitions to be more energetic as color, rapid movement, and quick camera moves are introduced, building in intensity until the ending identity screen.